Senior Marketing Manager – Multiple Sclerosis

Key Responsibilities:

• Work effectively with the Executive Director Marketing Strategy, Marketing Director, and the HCP Marketing team to help develop a cohesive and integrated brand marketing strategy and campaign grounded in customer insights
• Establish brand-specific and disease state expertise, creating engaging activations that can be adapted into personalized customer experiences
• Share and embed knowledge on best practices to engage HCPs and change behavior across the full brand lifecycle
• Implement best in class HCP promotion and digital marketing strategies that align to brand goals and maximize business results
• Ensure digital plans are appropriately implemented and optimized.
• Contribute to a high performing team culture that proactively and effectively interfaces across key functions to achieve objectives
• Support and deliver the HCP integrated plan for the brand to achieve the brand strategy and objectives; define resourcing required and manage the allocated budget, collaborating effectively across strategic partners including Customer Engagement (CE), Customer Experience Planning and Optimization (CXP&O), NPS, Market Access, TLL, and Insights and Decision Sciences (IDS)
• Master the creative brief writing process ensuring execution excellence and accountability of agency (AoR)

Essential Requirements:

• Education: Bachelor’s degree in a related field; PharmD or MBA preferred
• Minimum of 3 years of experience in commercial Marketing with multi-functional experience in Pharmaceutical or Healthcare
• Demonstrated experience of leveraging data, analytics, and customer insights to drive personalization at scale in the US Market
• Experience in supporting high performing brands in highly competitive categories within the US
• Strong cross-functional leadership and ability to collaborate effectively with various internal stakeholders including Legal, Regulatory, Medical, and Compliance
• Experience in non-personal promotion including digital and social
• Excellent written and oral communication skills with the ability to effectively communicate complex ideas and information to a range of audiences and stakeholders
• Detail-oriented with the ability to manage multiple tasks, priorities and deadlines

Desirable Requirements:

• Multiple Sclerosis or other specialty therapeutic area experience

Novartis Compensation Summary:

The salary for this position is expected to range between $126,000 and $234,000 per year.

The final salary offered is determined based on factors like, but not limited to, relevant skills and experience, and upon joining Novartis will be reviewed periodically. Novartis may change the published salary range based on company and market factors.

Your compensation will include a performance-based cash incentive and, depending on the level of the role, eligibility to be considered for annual equity awards.

US-based eligible employees will receive a comprehensive benefits package that includes health, life and disability benefits, a 401(k) with company contribution and match, and a variety of other benefits. In addition, employees are eligible for a generous time off package including vacation, personal days, holidays and other leaves.