REQ-10067354
11月 25, 2025
India

摘要

We are seeking an experienced and highly skilled Web Tagging Expert specializing in Google web tagging technologies and tagging automation. The ideal candidate will possess deep expertise in Google Tag Manager, Google Analytics, JavaScript/DOM scraping, Google Ads conversion tracking, Python, Selenium, and Jenkins. This role involves implementing, managing, and optimizing tagging setups to ensure accurate data collection and actionable insights for our digital marketing initiatives across all platforms, while driving automation for tagging-related processes.

About the Role

Location – Hyderabad  #LIHybrid

Key Accountability:

  • Collaborate with analytics and marketing teams to deliver insights derived from web tagging.
  • Implement and manage web tagging solutions across enterprise-level websites.
  • Configure and maintain web analytics tools such as Google Analytics, Adobe Analytics, and other relevant platforms.
  • Develop and execute a robust tagging strategy using tools like Google Tag Manager, Adobe Launch, or Tealium.
  • Ensure accurate setup and configuration of analytics to capture essential data points.
  • Apply advanced analytics techniques, including attribution modeling, predictive analytics, and customer lifetime value analysis.
  • Design and execute A/B and multivariate tests to optimize website elements and marketing campaigns.
  • Stay updated on the latest trends, tools, and techniques in digital analytics and data science.

Essential Requirement:

  • 8–10 years of experience in web analytics and tagging implementation, preferably for large-scale or enterprise-level websites.
  • Strong expertise in implementing tags using Tag Management Systems (TMS) such as Google Tag Manager or Tealium.
  • Proficiency in JavaScript, HTML, CSS, and other web technologies.
  • Hands-on experience with web analytics platforms like Google Analytics, Adobe Analytics, or similar.
  • Solid knowledge of both server side and client side tagging
  • Excellent analytical and problem-solving skills with strong attention to detail.
  • Effective communication and collaboration skills for cross-functional teamwork.
  • Proven ability to conduct code audits, testing, and data validation to ensure data accuracy and quality.
  • Proficiency in Python, Selenium, and Jenkins for automating tag auditing processes.
  • Ability to identify automation use cases related to tagging workflows.

 

Desired Qualifications:

  • Google Analytics and Google Tag Manager certifications preferred.
  • Data Analytics certification is a plus.

Why Novartis: Our purpose is to reimagine medicine to improve and extend people’s lives and our vision is to become the most valued and trusted medicines company in the world. How can we achieve this? With our people. It is our associates that drive us each day to reach our ambitions. Be a part of this mission and join us! Learn more here: https://www.novartis.com/about/strategy/people-and-culture 
 
You’ll receive: You can find everything you need to know about our benefits and rewards in the Novartis Life Handbook. https://www.novartis.com/careers/benefits-rewards 
 
Commitment to Diversity and Inclusion:  
Novartis is committed to building an outstanding, inclusive work environment and diverse teams' representative of the patients and communities we serve.  
 
Join our Novartis Network: If this role is not suitable to your experience or career goals but you wish to stay connected to hear more about Novartis and our career opportunities, join the Novartis Network here: https://talentnetwork.novartis.com/network.

Why Novartis: Helping people with disease and their families takes more than innovative science. It takes a community of smart, passionate people like you. Collaborating, supporting and inspiring each other. Combining to achieve breakthroughs that change patients’ lives. Ready to create a brighter future together? https://www.novartis.com/about/strategy/people-and-culture

Join our Novartis Network: Not the right Novartis role for you? Sign up to our talent community to stay connected and learn about suitable career opportunities as soon as they come up: https://talentnetwork.novartis.com/network

Benefits and Rewards: Read our handbook to learn about all the ways we’ll help you thrive personally and professionally: https://www.novartis.com/careers/benefits-rewards

US
General Management
India
Hyderabad (Office)
Marketing
Full time
Regular
No

Accessibility and accommodation

Novartis is committed to working with and providing reasonable accommodation to individuals with disabilities. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the recruitment process, or in order to perform the essential functions of a position, please send an e-mail to [email protected] and let us know the nature of your request and your contact information. Please include the job requisition number in your message.

Novartis is committed to building an outstanding, inclusive work environment and diverse teams' representative of the patients and communities we serve.

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REQ-10067354

Senior Manager, Web and Campaign Tagging, MarTech Product Management

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