摘要
#LI-Onsite
About the Role
Major accountabilities:
- Responsible for execution, monitoring and analysis of the agreed tactical plans in order to ensure the growth of the brand(s)
- Lead the development of promotional activities in line with internal SOPs and Code of Conduct guidelines.
- Identify market insights and opportunities through customer interactions, while scouting centers, key opinion leaders (KOLs), and opinion leaders (OLs) by disease within the assigned territory.
- Execute marketing activities at both central and regional levels, collaborating with Marketing and Medical teams to maximize impact and address specific needs for each patient segment.
- Monitor product performance and external environment using appropriate tools, taking corrective actions when necessary to achieve business objectives and ensure alignment with market dynamics.
- Monitor and control brand budgets, forecasts and expenses and assess the marketing mix of the product to evaluate cost effectiveness and results.
- Reporting of technical complaints / adverse events / special case scenarios related to Novartis products within 24 hours of receipt.
- Strong ability to design and orchestrate a full omnichannel engagement experience.
- Deliver exceptional customer experience through orchestrating the Omni-channels ‘customer engagements and delivering personalized content (Right message/content, Right channel, Right time) to address the customer needs within the specific customer journey.
- Experimenter for different engagement models, sharing feedback and insights and suggestions for improvement.
- Continuously assessing Customer Experience (CX) and promptly attending to Customer feedback and suggestions.
- In depth understanding of patient journey pains and gains.
Minimum Requirements:
- Bachelor's degree in any discipline.
- Minimum 3 years of experience in Sales or Marketing, preferably with experience in digital marketing or Customer Digital Engagement.
Why Novartis: Helping people with disease and their families takes more than innovative science. It takes a community of smart, passionate people like you. Collaborating, supporting and inspiring each other. Combining to achieve breakthroughs that change patients’ lives. Ready to create a brighter future together? https://www.novartis.com/about/strategy/people-and-culture
Join our Novartis Network: Not the right Novartis role for you? Sign up to our talent community to stay connected and learn about suitable career opportunities as soon as they come up: https://talentnetwork.novartis.com/network
Benefits and Rewards: Read our handbook to learn about all the ways we’ll help you thrive personally and professionally: https://www.novartis.com/careers/benefits-rewards
Novartis is committed to building an outstanding, inclusive work environment and diverse teams' representative of the patients and communities we serve.
