摘要
About the Role
What you’ll do
- Prepare and contribute to Integrated Brand Teams and cross functional planning, ensuring clear strategy, aligned plans, and timely execution.
- Lead the execution, monitoring, and analysis of agreed tactical plans to grow assigned brand(s).
- Develop promotional activities aligned with internal SOPs and Code of Conduct guidelines.
- Monitor and control brand budgets, forecasts, and expenses; assess marketing mix for cost-effectiveness and results.
- Identify market insights and opportunities through customer interactions; execute centrally driven and regionally initiated marketing activities.
- Monitor product performance and the external environment using appropriate tools, taking corrective actions to meet business objectives.
- Collaborate closely with Marketing and Medical teams to maximize impact.
- Scoutkey external stakeholders, KOLs, and OLs by disease within assigned territory; identify specific patient segment needs and disease implications to inform targeting and messaging.
- Ensure reporting of technical complaints, adverse events, and special case scenarios related to Novartis products within 24 hours of receipt.
- Manage the development and distribution of marketing collateral and samples where applicable, in line with governance and compliance standards.
What you will bring to the role:
- Pharmaceutical marketing experience as a Product Manager, or as an Associate Product Manager ready to step up and take on broader ownership.
- Proven ability to operate effectively across cultures, markets, and diverse stakeholder groups.
- Strong project management skills, consistently delivering initiatives on time, within scope, and with clear impact.Robust operations and execution capabilities, turning strategy into measurable results and sustained brand performance.
- Knowledge and experience in developing and implementing digital marketing strategy, familiarity with digital marketing tools and platforms.
- Experience working with and implementation of AI tools, would be advantageous.
Why Novartis: Helping people with disease and their families takes more than innovative science. It takes a community of smart, passionate people like you. Collaborating, supporting and inspiring each other. Combining to achieve breakthroughs that change patients’ lives. Ready to create a brighter future together? https://www.novartis.com/about/strategy/people-and-culture
Join our Novartis Network: Not the right Novartis role for you? Sign up to our talent community to stay connected and learn about suitable career opportunities as soon as they come up: https://talentnetwork.novartis.com/network
Benefits and Rewards: Read our handbook to learn about all the ways we’ll help you thrive personally and professionally: https://www.novartis.com/careers/benefits-rewards
Novartis is committed to building an outstanding, inclusive work environment and diverse teams' representative of the patients and communities we serve.
