REQ-10052108
5月 13, 2025
China

摘要

patients activation through disease education programs via HCP and HCS social accounts covering different HCP segmentation, with effective and adaptable engagement approaches.

About the Role

Major accountabilities:

  • Measurement: active disease education HCP rate; # of content released by HCP/HCS; keywords share of voice in total Hyperlipidemia
  • Role and Responsibility:
    • HCP engagement strategy and execute engagement plan with efficient approaches by different HCP segmentation
    • Disease education programs through HCP engagement forum and events
    • Develop disease education programs with HCO/HCS and seek for effective coverage
    • Track engagement activity and provide improvement suggestions based on insights
  • Major Accountabilities
    • Familiarity with the full-channel business models in pharmaceutical-related fields (hospitals, retail pharmacies, e-commerce, etc.)
    • With solid HCP engagement and activity execution experience in field
    • Strong self-motivation and interpersonal skills in X-function collaboration
    • Creative thinking, willing to take innovative practice, learning by doing

Why Novartis: Helping people with disease and their families takes more than innovative science. It takes a community of smart, passionate people like you. Collaborating, supporting and inspiring each other. Combining to achieve breakthroughs that change patients’ lives. Ready to create a brighter future together? https://www.novartis.com/about/strategy/people-and-culture

Join our Novartis Network: Not the right Novartis role for you? Sign up to our talent community to stay connected and learn about suitable career opportunities as soon as they come up: https://talentnetwork.novartis.com/network

Benefits and Rewards: Read our handbook to learn about all the ways we’ll help you thrive personally and professionally: https://www.novartis.com/careers/benefits-rewards

International
Innovative Medicines
China
Shanghai (Shanghai)
Marketing
Full time
Regular
No

Accessibility and accommodation

Novartis is committed to working with and providing reasonable accommodation to individuals with disabilities. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the recruitment process, or in order to perform the essential functions of a position, please send an e-mail to [email protected] and let us know the nature of your request and your contact information. Please include the job requisition number in your message.

Novartis is committed to building an outstanding, inclusive work environment and diverse teams' representative of the patients and communities we serve.

A female Novartis scientist wearing a white lab coat and glasses, smiles in front of laboratory equipment.
REQ-10052108

Marketing Manager - IPA

Apply to Job